EngagementNov 27, 2021

How to drive customer engagement for eCommerce with a loyalty program

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Imane Kabbaj
Drive engagement with a loyalty program
Starbucks rewards program

Customers are more likely to sign up if you explain what benefits their membership comes with, whether that's exclusive offers or access to new products first. Make sure you clearly show the value of joining your loyalty program.

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Imane Kabbaj

Marketing Manager at Loyaly & eCommerce growth specialist. I believe that retention is the new acquisition, and online customer loyalty programs make it possible.

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